Metro Atlanta · Class B/C Multifamily · Value-Add · Robotic Security · Deployed in Days
Founded 2015~2,319 Atlanta Units7 Atlanta CommunitiesVertically IntegratedValue-Add Strategy
Atlanta Portfolio
Ashcroft communities across metro Atlanta
Ashcroft Capital is a vertically integrated multifamily investment firm founded in 2015, headquartered in New York. Their in-house management brand — Birchstone Residential — operates their communities with institutional standards and a value-add improvement focus. Their Atlanta portfolio spans 7 communities totaling ~2,319 units of Class B/C workforce housing across the northern, eastern, and southern suburbs — exactly the submarkets where Undaunted delivers consistent, documentable crime reduction. We've mapped Ashcroft's full Atlanta portfolio alongside Undaunted's existing live deployments.
Traditional Security is Broken
“Everyone in the space is frustrated and knows human security is expensive & not working. Nothing is happening 99% of the time and when it does they are not in the right spot.
The real question is are you reacting to crime or proactively preventing it?”
Laurel HartVP of Asset Management · Columbia Residential
The Solution
Human-Controlled Robotic Security. More effective. Half the cost.
Built for multifamily communities that need consistent, documentable, cost-effective security without the overhead of traditional guard programs.
🤖
Proactive Deterrence
Continuous visible robotic patrol presence deters threats before they escalate.
📹
Incident Documentation
Every patrol logged. Every incident captured. Full audit trail.
🔔
Real-Time Alerts
Immediate notification to management and authorities when something is detected.
⚡
Always On
No shift changes, no call-outs, no gaps. Your property is covered around the clock.
See It in Action
Undaunted in action at an Atlanta multifamily community.
Robot dogs help make arrest — Columbia Crest, Atlanta First News.
Undaunted Results
Real impact. Documented results.
Data from live Undaunted deployments across Atlanta.
40%
Crime Reduction
Average 40% drop in police dispatch calls at Undaunted properties across Atlanta.
40%→97%
Occupancy Increase
Following crime reduction, 2000 Oasis improved occupancy from 40% to over 97%.
50%+
Annual Savings
100% of Undaunted customers have cut their security spend by at least 50% following full deployments.
Balfour Residential · SW Atlanta · 12-month measured outcome from APD crime data following Undaunted deployment.
84%
Motor Vehicle Theft Reduction
64%
Firearm Incidents Reduction
100%
Residential Burglary Eliminated
75%
Parking Area Theft Reduction
💰
Alongside better security, Balfour has saved $36,000 at 445 Cleveland and $300,000 annually across their eight Undaunted properties.
Direct security cost reduction from replacing traditional guard programs with robotic patrols.
445 Cleveland Avenue SW is a Balfour Residential workforce housing community in SW Atlanta — one of the city's highest-crime corridors. Before Undaunted, the property faced persistent and documented crime across all categories: motor vehicle theft, firearm incidents, residential burglaries, and parking area theft. After 12 months of continuous robotic security patrols, APD crime data shows dramatic reductions across every category measured — with residential burglary eliminated entirely. For value-add operators like Ashcroft, consistent security isn't just a resident amenity — it's a NOI driver. Reduced crime means lower insurance premiums, lower turnover, and higher occupancy.
Resident Testimonials
What 445 Cleveland Residents Say
Hear directly from the people who live at the property.
Click to watch resident testimonials
Resident testimonial compilation · 445 Cleveland Avenue SW · Atlanta
Suggested Pilot Properties
Three Ashcroft communities ready for Undaunted.
Based on crime patterns, unit count, submarket risk profile, and vacancy trends, these three Norcross properties are the strongest candidates for an initial Undaunted pilot. All three sit in the Gwinnett County corridor where persistent auto theft, larceny, and trespass activity creates resident safety concerns — exactly the categories Undaunted's robotic patrol presence suppresses fastest. A three-property Norcross cluster would deliver immediate, measurable results with a single coordinated rollout.
